CADBURY'S MONSTER BAR CHOCOLATE WRAPPERS

In the early 1970s, Cadbury's repackaged their smallest-size chocolate bars (the thin, 'non-chunk' bars aimed at smaller children) to sport colourful wrappers featuring various cartoon monsters from mythology. The theme was of a humorous nature (rather than a 'scary' one) and was successful enough to produce two series of wrappers. The front of the wrapper showed the relevant monster concerned, while the back sported flavour text describing the monster's fictional background. I was captivated by these as a small child.

An ebay acquisition a few years ago allowed me to publish the wrappers to series 1 on this site. I am delighted to now be in a position to publish the long-awaited series 2 wrappers, courtesy of my good friend Jason Leibig of the U.S.A. - Jason is a passionate collector of packaging ephemera and generously shares images of his collection via a wonderful gallery, accessible using this link.

Click on the images below to view/browse the wrappers and associated adverts.


Cadburys Monster Bar Series 1 Wrappers

Cadburys Monster Bar Series 2 Wrappers

Cadburys Monster Bar Series 1 Advert Cadburys Monster Bar Series 2 Advert